Trump Media & Technology Group (stock code DJT) is controlled by former U.S. President Donald Trump and operates the social platform Truth Social. Since going public in 2024 through a special purpose acquisition company (SPAC), the stock price has been significantly influenced by Trump’s personal political impact and the fan economy. Although the platform’s revenue is limited, DJT stock continues to attract market attention due to the ongoing popularity of political topics, with a market value reaching several billion dollars.
Since the beginning of 2025, DJT’s stock price has shown a fluctuating downward trend. At the beginning of the year, it briefly rose by 3.5% due to expectations of Trump’s re-election, but has continued to be pressured by legal lawsuits and macroeconomic conditions, contrasting with a 0.8% decline in the S&P 500. The market is filled with speculation, and stock price fluctuations are frequent.
Political factors are an important driving force for stock prices, with Trump’s dynamics and policy changes directly affecting market sentiment. The company’s fundamentals remain weak, with a net loss of $400.9 million in 2024, continuing losses in the first quarter of 2025, and both revenue and user activity levels lower than competitors. Speculative trading is active, and macro factors such as the Federal Reserve’s interest rate hikes also add downward pressure.
In June 2025, DJT announced plans to launch the “Truth Social Bitcoin ETF B.T.”, combining a $2.3 billion Bitcoin reserve, with Crypto.com acting as the custodian, to create participation opportunities for retail investors. If approved, it could trigger a catalytic effect on stock prices.
At the same time, the Truth.Fi financial brand will invest $250 million to provide cryptocurrency, ETFs, and personalized investment portfolios, aiming to establish an investment ecosystem across the US, Europe, and Asia, which is expected to become a new driver of the company’s revenue in the long term.
DJT has a high degree of political binding, and any negative news may lead to severe stock price fluctuations. The company has been continuously losing money and has insufficient revenue, with limited valuation support. Regulatory and litigation risks still exist, and the speculative atmosphere is strong, which may lead to drastic stock price volatility in the short term. It is recommended that investors remain cautious, make rational risk assessments, and avoid blindly following trends.
Before the cut, DJT, although affected by political and market events, experienced fluctuations but maintained a positive trend. The future Bitcoin ETF and the implementation of the Truth.Fi project are expected to bring benefits, but it is essential to pay attention to the company’s fundamentals and regulatory changes; rational allocation can achieve more stable returns.